• Hands-on strategy, content creation and planning, and design

    Copy + Content

  • Common pain points

    and how we've helped clients in the past

    We don't have time

    Resources and short deadlines

    Use us in-house, ad hoc or on a retainer basis to:

    • create campaign comms
    • polish and proofread reports
    • devise and implement content strategy, editorial calendars and plans

    Our budget is small

    Maximising your spend

    • Cherry pick the services that meet your business objectives, and we'll always be transparent about extra costs
    • We're bespoke and agile - you're not going to pay for any services you don't need

    We're not set up for social

    Let's build exactly what you need from the ground up

    • We help you choose where to play and what to publish, to realistic deadlines, adding social as a layer to your existing marketing comms
    • We can triage your social media presence and shape its focus
    • House style guides, basic tool training and etiquette give stakeholders and staff confidence to contribute to your online presence

    We're scaling too fast

    Helping you hit the ground running

    • Use us as extra temporary help
    • We'll create sensible, scalable plans for your content and communities 

    It's all a bit 'cut and paste'

    Building editorial strategy that works for your business and audience

    • Learn how to appropriately and effectively repurpose content for different channels 
    • Align your presentation and business objectives to create content that helps strengthen your audience relationships

    I just want to run my business

    We can tell your story

    • Allow us to do what we do best and get your message out for you
    • We can also boost your social media confidence so you understand what's important for your business even if you'd prefer we managed it on your behalf 

    We're bricks and mortar, online is a mystery

    Social is a great complement

    • Integrate social and online to boost footfall and brand awareness
    • Think hyperlocal as well as nationally, globally

    It's all gone a bit 'customer service'

    Managing customer and business expectations

    • Embed social into the most relevant parts of your business, with training and processes in place
    • Understand tone of voice and when to take discussions offline
    • Use social to connect with your audience, not as a billboard
    • Deepen customer trust, and resolve online issues satisfactorily 

    How do we link IRL and online?

    Events for showcases and relationship building

    • We've created fantastic blogger and influencer events with novel themes and multiple strands to boost your coverage opportunties
    • We can help you identify the best partners to represent your brand
  • A small but perfectly formed consultancy

    We believe great content and design centres the consumer to make real connection

    Gail

    Copy, content, community, events

    Gail has a BSc in Media Communications and an MA in Publishing, and over ten years' experience of identifying brand stories to create useful useable content that grows relationships. Bakes good cakes.

    Simon

    Design, UX, leadership, product

    Simon's process prioritises customer needs to help to define and align them with business strategy, and designing full end-to-end experiences in agile development teams.

    Makes a mean burger.

  • Testimonials

    Here's some of our client feedback

    Bringing a much loved brand's digital presence to life

    "Gail transformed our ability to connect digitally and became a key member of our business team. She is very focussed , results orientated and remains passionate about the brand."

    Connecting brands with their audience

    "From pretty minimal social media presence, she built up our online engagement and specifically drove up our Facebook and Twitter follower numbers. Gail has a fantastic network and hosted first class blogger events on our behalf which were extremely well attended. Gail was the perfect compliment to a classic FMCG brand team, bringing expertise on the new media world and ensuring our campaigns were exploited to their full potential."

    Creating content, on time and to brief

    "Gail is such a great person to have working for you. She's a very talented writer, there's no doubting that. But she's also a good freelancer which means she's one of the most reliable people I know. If she says she'll do something, it doesn't matter how busy she is, it gets done. And it gets done to the absolute best of her ability. That ability also happens to be pretty brilliant too."

    Figuring out what needs to be done

    "I am happy to recommend Gail, she is extremely efficient and results driven and a great team player. She took on responsibility for company communications within our start-up and did a great job of both setting up the company website to AIM compliant standards and managing the branding strategy."

    Identifying your issues and solving the problems

    "Gail is a thoroughly professional, organised person who approaches her work with passion and commitment. Her can-do attitude and sunny disposition make her a joy to have around. She's a real people person who is meticulous about doing every task well; if there's a problem, she'll find the best way around it rather than just the easiest way. I can't recommend her highly enough."

    On-brief and on-time

    "We commissioned Gail to do a fairly tricky job of tidying up content on our website about our hospices, with the fun brief of 'make them the same, but not the same!' Gail ensured that we had clear agreed deliverables from the outset and her questions covered all angles - including keywords for SEO and so on - and her attention to detail on consistency of terminology was impressive. A refreshingly easy copywriter to work with, and we were really pleased with the resulting copy which was delivered at the end. Highly recommended!"

  • Get in touch

    Email

    Email us at gail@content-happy.com to discuss how we can help

  • Pricing and packages

    Title Text

    Our rates start from £350 per day for copywriting and content, and from £800 per day for design consultancy. We're happy to discuss project rates, email us at gail@content-happy.com to schedule a call to discuss your project